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Bhimrao Ghodeswar · Study

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Bhimrao Ghodeswar

3 works· latest 2015· 2 institutionscluster: provisional

Works

3 shown

Factors affecting consumers’ green product purchase decisions

Marketing Intelligence & Planning·2015·2 authors

467citations

Building brand identity in competitive markets: a conceptual model

Journal of Product & Brand Management·2008·1 author

487citations

Business process outsourcing: an approach to gain access to world‐class capabilities

Business Process Management Journal·2008·1 author

120citations