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Sture Nöjd · Study
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Sture Nöjd
1 works
· latest 2020
· 1 institutions
cluster: provisional
ORCID 0000-0003-2551-8669
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Bridging the valuescape with digital technology: A mixed methods study on customers’ value creation process in the physical retail space
2020 · 60 citations
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Bridging the valuescape with digital technology: A mixed methods study on customers’ value creation process in the physical retail space
Journal of Retailing and Consumer Services
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2020
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4 authors
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Open access
60
citations