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Sana Abbas Kaimkhani · Study

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Sana Abbas Kaimkhani

3 works· latest 2021· 1 institutionscluster: provisional

h-index3

i102

Citations60

Works here3

13

17

21

Most cited in this library

Effect of Visual Merchandising Elements of Retail Store on Consumer Attention2017 · 30 citations
The Impact of Guerrilla Marketing on Brand Image: Evidence from Millennial Consumers in Pakistan2021 · 22 citations
Consumer evaluation of brand extension: Pakistani context2013 · 8 citations

Works

3 shown

The Impact of Guerrilla Marketing on Brand Image: Evidence from Millennial Consumers in Pakistan

Journal of Asian Finance Economics and Business·2021·5 authors·Open access

22citations

Effect of Visual Merchandising Elements of Retail Store on Consumer Attention

Journal of Business Strategies·2017·2 authors·Open access

30citations

Consumer evaluation of brand extension: Pakistani context

AFRICAN JOURNAL OF BUSINESS MANAGEMENT·2013·4 authors·Open access

8citations