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Marelby Amado Mateus · Study

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Marelby Amado Mateus

4 works· latest 2024· 3 institutionscluster: provisionalORCID 0000-0002-2653-1251

h-index4

i103

Citations123

Works here4

19

22

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24

Most cited in this library

Reputation in Higher Education: A Systematic Review2022 · 65 citations
A Bayesian examination of the relationship of internal and external touchpoints in the customer experience process across various service environments2019 · 35 citations
Symbolic consumption as a non-traditional predictor of brand loyalty in the sports industry, football club segment2023 · 19 citations
Predictive Variables of Organisational Performance in Creative Industry Companies from the Perspective of Managers: Experiences in SMEs2024 · 4 citations

Works

4 shown

Predictive Variables of Organisational Performance in Creative Industry Companies from the Perspective of Managers: Experiences in SMEs

The Journal of Entrepreneurship·2024·3 authors

4citations

Symbolic consumption as a non-traditional predictor of brand loyalty in the sports industry, football club segment

Heliyon·2023·4 authors·Open access

19citations

Reputation in Higher Education: A Systematic Review

Frontiers in Education·2022·1 author·review·Open access

65citations

A Bayesian examination of the relationship of internal and external touchpoints in the customer experience process across various service environments

Journal of Retailing and Consumer Services·2019·5 authors·Open access

35citations