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Thomas J. Maronick · Study

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Thomas J. Maronick

7 works· latest 2007· 3 institutionscluster: provisional

h-index7

i107

Citations226

Works here7

85

95

99

05

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07

Most cited in this library

An empirical investigation of consumer perceptions of “made in USA” claims1995 · 48 citations
Consumer perceptions of extended warranties2006 · 47 citations
Advertising Research Issues from FTC versus Stouffer Foods Corporation1995 · 37 citations
The Role of Qualifying Language on Consumer Perceptions of Environmental Claims1999 · 34 citations
The Impact of a Specialty Retail Center on Downtown Shopping Behavior1985 · 22 citations

Works

7 shown

Specialty retail center's impact on downtown shopping, dining, and entertainment

International Journal of Retail & Distribution Management·2007·1 author

20citations

Consumer perceptions of extended warranties

Journal of Retailing and Consumer Services·2006·1 author

47citations

Celebrity versus Company President as Endorsers of High Risk Products for Elderly Consumers

Journal of Promotion Management·2005·1 author

18citations

The Role of Qualifying Language on Consumer Perceptions of Environmental Claims

Journal of Consumer Affairs·1999·2 authors

34citations

Advertising Research Issues from FTC versus Stouffer Foods Corporation

Journal of Public Policy & Marketing·1995·2 authors·Open access

37citations

An empirical investigation of consumer perceptions of “made in USA” claims

International Marketing Review·1995·1 author

48citations

The Impact of a Specialty Retail Center on Downtown Shopping Behavior

Journal of the Academy of Marketing Science·1985·2 authors

22citations