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Sunhee Choi · Study
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Author
Sunhee Choi
4 works
· latest 2022
· 2 institutions
cluster: provisional
ORCID 0000-0002-2431-7841
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Citations
42
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Most cited in this library
The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better?
2022 · 15 citations
The Effects of Featured Advertising and Package Labeling on Sustainability of Cause-Related Marketing (CRM) Products
2018 · 11 citations
The effects of price promotion depth on new and mature products
2014 · 9 citations
Eco-Packaging and its Market Performance: UPC-level Sales, Brand Spillover Effects, and Curvilinearity
2020 · 7 citations
Works
4 shown
The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better?
Journal of Retailing
·
2022
·
3 authors
15
citations
Eco-Packaging and its Market Performance: UPC-level Sales, Brand Spillover Effects, and Curvilinearity
Sustainability
·
2020
·
2 authors
·
Open access
7
citations
The Effects of Featured Advertising and Package Labeling on Sustainability of Cause-Related Marketing (CRM) Products
Sustainability
·
2018
·
3 authors
·
Open access
11
citations
The effects of price promotion depth on new and mature products
Journal of Brand Management
·
2014
·
4 authors
9
citations