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Heng-Wai Wong · Study

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Heng-Wai Wong

1 works· latest 2008cluster: provisional

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i101

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Demographic and Lifestyle Profiles of Ethnocentric and Non-Ethnocentric Urban Malaysian Consumers2008 · 25 citations

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Demographic and Lifestyle Profiles of Ethnocentric and Non-Ethnocentric Urban Malaysian Consumers

Asian Journal of Business and Accounting·2008·3 authors

25citations