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Ann‐Marie Kennedy

19 works· latest 2022· 2 institutionscluster: provisionalORCID 0000-0001-6207-7757

h-index14

i1016

Citations667

Works here19

Most cited in this library

Macro-social Marketing2015 · 151 citations
Sustainably superior versus greenwasher: A scale measure of B2B sustainability positioning2018 · 106 citations
Uncovering wicked problem’s system structure: seeing the forest for the trees2017 · 56 citations
Macro-Social Marketing Research2017 · 53 citations
Children as Vulnerable Consumers in Online Environments2019 · 41 citations

Works

19 shown

Hacking the Marketing Education System: Using Macromarketing and the Circular Economy to Make a Better World

Journal of Marketing Education·2022·3 authors

21citations

Historical inclusion and exclusion: New Zealand archives as primary resources for historical research

Journal of Historical Research in Marketing·2022·3 authors

1citations

Socially Responsible (Macro-Social) Marketing

Journal of Macromarketing·2022·2 authors

25citations

Social marketing AS pedagogy

Journal of Social Marketing·2022·3 authors

14citations

Cultural Appropriation

SAGE Publications Ltd eBooks·2021·2 authors·chapter

7citations

Alternative paradigms for sustainability: a Relational worldview

European Journal of Marketing·2020·3 authors

34citations

Social fairness and social marketing

Journal of Social Marketing·2019

Guest editorial

Journal of Social Marketing·2019·3 authors·editorial·Open access

2citations

Children as Vulnerable Consumers in Online Environments

Journal of Consumer Affairs·2019·2 authors

41citations

Sustainably superior versus greenwasher: A scale measure of B2B sustainability positioning

Industrial Marketing Management·2018·3 authors

106citations

Macro-Social Marketing Research

Journal of Macromarketing·2017·1 author

53citations

Uncovering wicked problem’s system structure: seeing the forest for the trees

Journal of Social Marketing·2017·5 authors·Open access

56citations

Eco-Warriors: Shifting Sustainable Retail Strategy via Authentic Retail Brand Image

Australasian Marketing Journal (AMJ)·2016·3 authors

29citations

Conceptualisations of the consumer in marketing thought

European Journal of Marketing·2016·2 authors·Open access

22citations

Macro-social Marketing

Journal of Macromarketing·2015·1 author

151citations

Indigenous Intellectual Property Rights: Ethical Insights for Marketers

Australasian Marketing Journal (AMJ)·2014·2 authors·Open access

11citations

Hyper Norms

Journal of Macromarketing·2011·2 authors

36citations

The history of New Zealand shop trading hours

International Journal of Retail & Distribution Management·2010·1 author

12citations