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Ayu Rosita

1 works· latest 2022· 1 institutionscluster: provisional

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PERAN CELEBRITY ENDORSE, CITRA MEREK, ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN MELALUI NIAT BELI (Studi Kasus Pada Produk Scarlett)2022 · 6 citations

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PERAN CELEBRITY ENDORSE, CITRA MEREK, ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN MELALUI NIAT BELI (Studi Kasus Pada Produk Scarlett)

Jurnal MANAJERIAL·2022·3 authors·Open access

6citations

Ayu Rosita · Study