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Amir Murwanashyaka · Study
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Amir Murwanashyaka
1 works
· latest 2020
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ASSESSMENT OF THE PRACTICES OF DIRECT MARKETING TOOLS ON CUSTOMER AWARENESS AND BUSINESS PERFORMANCE: A CASE OF KONKA GROUP COMPANY LTD.
2020 · 6 citations
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ASSESSMENT OF THE PRACTICES OF DIRECT MARKETING TOOLS ON CUSTOMER AWARENESS AND BUSINESS PERFORMANCE: A CASE OF KONKA GROUP COMPANY LTD.
European Journal of Management and Marketing Studies
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2020
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4 authors
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Open access
6
citations