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Pragya Keshari · Study
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Pragya Keshari
2 works
· latest 2020
cluster: provisional
ORCID 0000-0001-7987-2888
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Citations
34
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Most cited in this library
Effect of Age and Gender on Consumer Response to Advertising Appeals
2016 · 28 citations
Innovative Marketing Strategies for Small and Medium Enterprises of Western Madhya Pradesh (India): An Analytical Study
2020 · 6 citations
Works
2 shown
Innovative Marketing Strategies for Small and Medium Enterprises of Western Madhya Pradesh (India): An Analytical Study
SEDME (Small Enterprises Development Management & Extension Journal) A worldwide window on MSME Studies
·
2020
·
1 author
6
citations
Effect of Age and Gender on Consumer Response to Advertising Appeals
Paradigm A Management Research Journal
·
2016
·
1 author
28
citations