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Alisa White · Study
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Author
Alisa White
2 works
· latest 2001
· 2 institutions
cluster: provisional
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200
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Most cited in this library
Assessing Advertising Creativity Using the Creative Product Semantic Scale
2001 · 158 citations
Women and minorities on network television news: An examination of correspondents and newsmakers
1990 · 42 citations
Works
2 shown
Assessing Advertising Creativity Using the Creative Product Semantic Scale
Journal of Advertising Research
·
2001
·
1 author
158
citations
Women and minorities on network television news: An examination of correspondents and newsmakers
Journal of Broadcasting & Electronic Media
·
1990
·
2 authors
42
citations