SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Ioannis Kareklas · Study

Home/Author

Ioannis Kareklas

7 works· latest 2017· 3 institutionscluster: provisionalORCID 0000-0002-8399-6872

h-index7

i107

Citations540

Works here7

12

13

14

15

16

17

Most cited in this library

Reexamining Health Messages in the Digital Age: A Fresh Look at Source Credibility Effects2015 · 152 citations
The Role of Regulatory Focus and Self-View in “Green” Advertising Message Framing2012 · 119 citations
Remembering the Good Old Days: The Moderating Role of Consumer Affective State on the Effectiveness of Nostalgic Advertising2014 · 70 citations
A meta‐analytic synthesis of the question–behavior effect2015 · 65 citations
Fitting product placements: Affective fit and cognitive fit as determinants of consumer evaluations of placed brands2017 · 49 citations

Works

7 shown

Fitting product placements: Affective fit and cognitive fit as determinants of consumer evaluations of placed brands

Journal of Business Research·2017·3 authors

49citations

Images paired with concrete claims improve skeptical consumers’ responses to advertising promoting a firm’s good deeds

Journal of Marketing Communications·2016·3 authors

37citations

A meta‐analytic synthesis of the question–behavior effect

Journal of Consumer Psychology·2015·4 authors·Open access

65citations

Reexamining Health Messages in the Digital Age: A Fresh Look at Source Credibility Effects

Journal of Advertising·2015·2 authors·Open access

152citations

Remembering the Good Old Days: The Moderating Role of Consumer Affective State on the Effectiveness of Nostalgic Advertising

Journal of Advertising·2014·2 authors

70citations

Judgment is not color blind: The impact of automatic color preference on product and advertising preferences

Journal of Consumer Psychology·2013·3 authors·Open access

48citations

The Role of Regulatory Focus and Self-View in “Green” Advertising Message Framing

Journal of Advertising·2012·3 authors·Open access

119citations