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Costanza Dasmi · Study

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Costanza Dasmi

3 works· latest 2024· 2 institutionscluster: provisionalORCID 0009-0005-0367-0661

h-index3

i103

Citations80

Works here3

23

24

Most cited in this library

Why fashion brands enter the metaverse: Exploring the motivations of fast fashion and luxury fashion brands2023 · 48 citations
WHY do YOU care about me? The impact of retailers’ customer care activities on customer orientation perceptions and store patronage intentions2023 · 19 citations
Scarcity in luxury brand digital communication: unveiling its effect on consumer perceptions2024 · 13 citations

Works

3 shown

Scarcity in luxury brand digital communication: unveiling its effect on consumer perceptions

International Journal of Advertising·2024·5 authors

13citations

Why fashion brands enter the metaverse: Exploring the motivations of fast fashion and luxury fashion brands

Journal of Global Fashion Marketing·2023·6 authors

48citations

WHY do YOU care about me? The impact of retailers’ customer care activities on customer orientation perceptions and store patronage intentions

Journal of Retailing and Consumer Services·2023·5 authors·Open access

19citations