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Han‐Peng Nien · Study
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Han‐Peng Nien
1 works
· latest 2008
· 1 institutions
cluster: provisional
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Who are ethnocentric? Examining consumer ethnocentrism in Chinese societies
2008 · 125 citations
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Who are ethnocentric? Examining consumer ethnocentrism in Chinese societies
Journal of Consumer Behaviour
·
2008
·
2 authors
125
citations