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Sumaiya Susmit · Study

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Sumaiya Susmit

2 works· latest 2022· 1 institutionscluster: provisional

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i102

Citations94

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22

Most cited in this library

Augmented reality adoption intention among travel and tour operators in Malaysia: mediation effect of value alignment2022 · 52 citations
Intention to Adopt AI-Powered Online Service Among Tourism and Hospitality Companies2022 · 42 citations

Works

2 shown

Intention to Adopt AI-Powered Online Service Among Tourism and Hospitality Companies

International Journal of Technology and Human Interaction·2022·6 authors·Open access

42citations

Augmented reality adoption intention among travel and tour operators in Malaysia: mediation effect of value alignment

Journal of Tourism Futures·2022·5 authors·Open access

52citations