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Isobel Doole · Study

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Isobel Doole

7 works· latest 2007· 1 institutionscluster: provisional

h-index7

i107

Citations540

Works here7

95

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98

99

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07

Most cited in this library

International marketing strategy: analysis, development and implementation1995 · 219 citations
An exploration of the management practices and processes most closely associated with high levels of export capability in SMEs2006 · 86 citations
International Marketing Strategy1999 · 72 citations
Exploring the Relationships Between Colour and International Branding: A Cross Cultural Comparison of the UK and Taiwan1998 · 67 citations
Cross‐cultural Analysis of Wine Consumption Motivations1997 · 46 citations

Works

7 shown

Profiling the capabilities of SMEs to compete internationally

Journal of Small Business and Enterprise Development·2007·3 authors

28citations

An exploration of the management practices and processes most closely associated with high levels of export capability in SMEs

Marketing Intelligence & Planning·2006·3 authors

86citations

Strategic Marketing Decisions In Global Markets

·2004·2 authors·book

22citations

International Marketing Strategy

·1999·2 authors·book

72citations

Exploring the Relationships Between Colour and International Branding: A Cross Cultural Comparison of the UK and Taiwan

Journal of Marketing Management·1998·2 authors

67citations

Cross‐cultural Analysis of Wine Consumption Motivations

International Journal of Wine Marketing·1997·2 authors

46citations

International marketing strategy: analysis, development and implementation

Choice Reviews Online·1995·2 authors·other

219citations