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Miguna Astuti · Study

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Miguna Astuti

8 works· latest 2022· 1 institutionscluster: provisionalORCID 0000-0002-6517-9959

h-index7

i107

Citations157

Works here8

19

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22

Most cited in this library

Manajemen Pemasaran: UMKM Dan Digital Sosial Media2020 · 53 citations
PENGARUH INOVASI DAN ORIENTASI KEWIRAUSAHAAN TERHADAP KEUNGGULAN BERSAING UMKM KULINER2019 · 37 citations
Meningkatkan Kinerja Pemasaran melalui Orientasi Pasar dan Orientasi Kewirausahaan2019 · 16 citations
Financial Performance Analysis on Micro, Small, and Medium Enterprises of Cassava Product in Cibadak, Lebak Regency,2020 · 13 citations
The Effect of Digital Marketing Mix Strategy on Marketing Performance Through the Implementation of Customer Relationship Management MSME 4.0 DKI Jakarta2022 · 11 citations

Works

8 shown

The Influence of Compatibility and Technology Acceptance Model Toward Intention to Use E-Wallet During Covid-19

European Journal of Business Management and Research·2022·3 authors·Open access

7citations

The Effect of Digital Marketing Mix Strategy on Marketing Performance Through the Implementation of Customer Relationship Management MSME 4.0 DKI Jakarta

International Journal of Business Technology and Organizational Behavior (IJBTOB)·2022·3 authors·Open access

11citations

PENGARUH 4P GREEN MARKETING MIX TERHADAP KEPUASAN PELANGGAN BLOOMKA SKINCARE

Prosiding SENAPENMAS·2021·3 authors·Open access

10citations

Analisis Kepuasan Nasabah Mobile Banking Pada Bank BCA

Jurnal Teknologi dan Manajemen·2021·3 authors·Open access

10citations

Financial Performance Analysis on Micro, Small, and Medium Enterprises of Cassava Product in Cibadak, Lebak Regency,

Jurnal Economia·2020·3 authors·Open access

13citations

Manajemen Pemasaran: UMKM Dan Digital Sosial Media

·2020·2 authors

53citations

Meningkatkan Kinerja Pemasaran melalui Orientasi Pasar dan Orientasi Kewirausahaan

Jurnal Ilmiah Manajemen dan Bisnis·2019·3 authors·Open access

16citations

PENGARUH INOVASI DAN ORIENTASI KEWIRAUSAHAAN TERHADAP KEUNGGULAN BERSAING UMKM KULINER

Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT·2019·3 authors·Open access

37citations