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Sara Hanson · Study

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Sara Hanson

5 works· latest 2023· 1 institutionscluster: provisionalORCID 0000-0001-6080-5714

h-index5

i105

Citations267

Works here5

18

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21

23

Most cited in this library

Enhancing consumer engagement in an online brand community via user reputation signals: a multi-method analysis2018 · 108 citations
Feeling Manipulated: How Tip Request Sequence Impacts Customers and Service Providers?2020 · 62 citations
Tipping, Disrupted: The Multi-Stakeholder Digital Tipped Service Journey2023 · 43 citations
Society or the environment? Understanding how consumers evaluate brand messages about corporate social responsibility activities2018 · 37 citations
Understanding the impact of recipient identification and discount structure on social coupon sharing: The role of altruism and market mavenism2021 · 17 citations

Works

5 shown

Tipping, Disrupted: The Multi-Stakeholder Digital Tipped Service Journey

Journal of Service Research·2023·2 authors·Open access

43citations

Understanding the impact of recipient identification and discount structure on social coupon sharing: The role of altruism and market mavenism

Psychology and Marketing·2021·3 authors

17citations

Feeling Manipulated: How Tip Request Sequence Impacts Customers and Service Providers?

Journal of Service Research·2020·3 authors

62citations

Enhancing consumer engagement in an online brand community via user reputation signals: a multi-method analysis

Journal of the Academy of Marketing Science·2018·3 authors

108citations

Society or the environment? Understanding how consumers evaluate brand messages about corporate social responsibility activities

Journal of Brand Management·2018·4 authors

37citations