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Steve Rivkin · Study

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Steve Rivkin

5 works· latest 2009cluster: provisional

h-index4

i104

Citations185

Works here5

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05

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09

Most cited in this library

Differentiate or Die: Survival in Our Era of Killer Competition2000 · 86 citations
Differentiate or Die2008 · 61 citations
Repositioning: Marketing in an Era of Competition, Change and Crisis2009 · 23 citations
The Making of a Name: The Inside Story of the Brands We Buy2005 · 15 citations
The Tyranny of Choice2008 · 0 citations

Works

5 shown

Repositioning: Marketing in an Era of Competition, Change and Crisis

·2009·2 authors·book

23citations

Differentiate or Die

Wiley eBooks·2008·2 authors·book

61citations

The Tyranny of Choice

·2008·2 authors·other

0citations

The Making of a Name: The Inside Story of the Brands We Buy

·2005·2 authors·book

15citations

Differentiate or Die: Survival in Our Era of Killer Competition

·2000·2 authors

86citations