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Yu-Ling Gau · Study
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Yu-Ling Gau
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· latest 2020
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What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective
2020 · 20 citations
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What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective
Journal of Enterprise Information Management
·
2020
·
4 authors
20
citations