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Mario Schaarschmidt · Study
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Author
Mario Schaarschmidt
11 works
· latest 2024
· 4 institutions
cluster: provisional
ORCID 0000-0003-3594-0687
Works
11 shown
Uncovering the Paradox of Affordable Innovation: The Divergent Effect of Innovativeness on Managers' Attitudes Toward Affordable Innovation
Creativity and Innovation Management
·
2024
·
2 authors
·
Open access
1
citations
AFFORDABLE INNOVATION REJECTION ATTITUDES: CONCEPTUALISATION, SCALE DEVELOPMENT, AND VALIDATION
International Journal of Innovation Management
·
2022
·
4 authors
·
Open access
5
citations
Why do innovation managers put a premium on premium?
Academy of Management Proceedings
·
2021
·
6 authors
·
other
0
citations
Social media-driven antecedents and consequences of employees' awareness of their impact on corporate reputation
Journal of Business Research
·
2018
·
2 authors
71
citations
Finding Meaning in Contradiction on Employee Review Sites — Effects of Discrepant Online Reviews on Job Application Intentions
Journal of Interactive Marketing
·
2018
·
4 authors
73
citations
Digital booking services: comparing online with phone reservation services
Journal of Services Marketing
·
2017
·
2 authors
26
citations
Customer Interaction and Innovation in Hybrid Offerings
Journal of Service Research
·
2017
·
3 authors
·
Open access
84
citations
Effects of customer-based corporate reputation on perceived risk and relational outcomes: empirical evidence from gender moderation in fashion retailing
Journal of Product & Brand Management
·
2017
·
3 authors
69
citations
Employees’ Company Reputation-related Social Media Competence: Scale Development and Validation
Journal of Interactive Marketing
·
2016
·
3 authors
88
citations
Frontline employees' participation in service innovation implementation: The role of perceived external reputation
European Management Journal
·
2016
·
1 author
63
citations
Impediments to customer integration into the innovation process: A case study in the telecommunications industry
European Management Journal
·
2013
·
2 authors
97
citations