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Sarah Hong Xiao · Study
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Author
Sarah Hong Xiao
8 works
· latest 2020
· 1 institutions
cluster: provisional
ORCID 0000-0002-1064-1958
Works
8 shown
The Effects of Dynamic Product Presentation and Contextual Backgrounds on Consumer Purchase Intentions: Perspectives from the Load Theory of Attention and Cognitive Control
Journal of Advertising
·
2020
·
2 authors
·
Open access
50
citations
Impulse buying: a meta-analytic review
Journal of the Academy of Marketing Science
·
2019
·
4 authors
·
Open access
575
citations
Social media revenge: A typology of online consumer revenge
Journal of Retailing and Consumer Services
·
2018
·
5 authors
·
Open access
39
citations
Consumer Revenge Using the Internet and Social Media: An Examination of the Role of Service Failure Types and Cognitive Appraisal Processes
Psychology and Marketing
·
2017
·
3 authors
·
Open access
145
citations
Behavioral issues in price setting in business-to-business marketing: A framework for analysis
Industrial Marketing Management
·
2015
·
3 authors
·
Open access
50
citations
A Multidisciplinary Cognitive Behavioural Framework of Impulse Buying: A Systematic Review of the Literature
International Journal of Management Reviews
·
2012
·
1 author
·
review
·
Open access
185
citations
Mapping impulse buying: a behaviour analysis framework for services marketing and consumer research
Service Industries Journal
·
2011
·
1 author
·
Open access
43
citations
Consumer behaviour analysis and social marketing practice
Service Industries Journal
·
2010
·
1 author
·
Open access
16
citations