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Amy Hagerstrom · Study

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Amy Hagerstrom

3 works· latest 2015· 2 institutionscluster: provisional

h-index3

i103

Citations343

Works here3

13

15

Most cited in this library

Between Likes and Shares: Effects of Emotional Appeal and Virality on the Persuasiveness of Anticyberbullying Messages on Facebook2013 · 166 citations
From Clicks to Behaviors: The Mediating Effect of Intentions to Like, Share, and Comment on the Relationship Between Message Evaluations and Offline Behavioral Intentions2015 · 128 citations
To comment or not to comment?: How virality, arousal level, and commenting behavior on YouTube videos affect civic behavioral intentions2015 · 49 citations

Works

3 shown

From Clicks to Behaviors: The Mediating Effect of Intentions to Like, Share, and Comment on the Relationship Between Message Evaluations and Offline Behavioral Intentions

Journal of Interactive Advertising·2015·4 authors

128citations

To comment or not to comment?: How virality, arousal level, and commenting behavior on YouTube videos affect civic behavioral intentions

Computers in Human Behavior·2015·4 authors

49citations

Between Likes and Shares: Effects of Emotional Appeal and Virality on the Persuasiveness of Anticyberbullying Messages on Facebook

Cyberpsychology Behavior and Social Networking·2013·6 authors

166citations