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Adriana A. Amaya Rivas · Study

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Adriana A. Amaya Rivas

5 works· latest 2022· 2 institutionscluster: provisionalORCID 0000-0001-7629-8294

h-index5

i105

Citations485

Works here5

16

17

18

22

Most cited in this library

Examining the influence of customer-to-customer electronic word-of-mouth on purchase intention in social networking sites2018 · 243 citations
How e-servicescapes affect customer online shopping intention: the moderating effects of gender and online purchasing experience2016 · 134 citations
Toward a Comprehensive Model of Green Marketing and Innovative Green Adoption: Application of a Stimulus-Organism-Response Model2022 · 57 citations
Exploring the determinants and consequences of salesperson market orientation behavior2017 · 27 citations
Cognitive, experiential, and marketing factors mediate the effect of brand personality on brand equity2017 · 24 citations

Works

5 shown

Toward a Comprehensive Model of Green Marketing and Innovative Green Adoption: Application of a Stimulus-Organism-Response Model

Sustainability·2022·4 authors·Open access

57citations

Examining the influence of customer-to-customer electronic word-of-mouth on purchase intention in social networking sites

Asia Pacific Management Review·2018·3 authors·Open access

243citations

Exploring the determinants and consequences of salesperson market orientation behavior

Journal of Service Theory and Practice·2017·3 authors

27citations

Cognitive, experiential, and marketing factors mediate the effect of brand personality on brand equity

Social Behavior and Personality An International Journal·2017·3 authors·Open access

24citations

How e-servicescapes affect customer online shopping intention: the moderating effects of gender and online purchasing experience

Information Systems and e-Business Management·2016·3 authors

134citations