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Maduka Udunuwara · Study

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Maduka Udunuwara

2 works· latest 2022· 1 institutionscluster: provisionalORCID 0000-0002-3221-2257

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i101

Citations26

Works here2

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22

Most cited in this library

Twenty Years of Research in Brand Globalness/Localness: A Systematic Literature Review and Future Research Agenda2020 · 17 citations
Editorial: Is South Asia ready for the next universe – metaverse? Arguments and suggestions for further research2022 · 9 citations

Works

2 shown

Editorial: Is South Asia ready for the next universe – metaverse? Arguments and suggestions for further research

South Asian Journal of Marketing·2022·4 authors·editorial·Open access

9citations

Twenty Years of Research in Brand Globalness/Localness: A Systematic Literature Review and Future Research Agenda

Journal of International Consumer Marketing·2020·2 authors·review

17citations