SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Sunyee Yoon · Study

Home/Author

Sunyee Yoon

5 works· latest 2025· 1 institutionscluster: provisionalORCID 0000-0001-9832-5150

h-index5

i104

Citations394

Works here5

14

16

17

25

Most cited in this library

Feeling Economically Stuck: The Effect of Perceived Economic Mobility and Socioeconomic Status on Variety Seeking2017 · 154 citations
Keeping the American Dream Alive: The Interactive Effect of Perceived Economic Mobility and Materialism on Impulsive Spending2016 · 114 citations
The Ant and the Grasshopper: Understanding Personal Saving Orientation of Consumers2016 · 93 citations
The Color of Status: Color Saturation, Brand Heritage, and Perceived Status of Luxury Brands2025 · 25 citations
Perceived Economic Mobility: Measurement, Validity, and Implication For Consumer Wellbeing and Materialism2014 · 8 citations

Works

5 shown

The Color of Status: Color Saturation, Brand Heritage, and Perceived Status of Luxury Brands

Journal of Consumer Research·2025·3 authors·Open access

25citations

Feeling Economically Stuck: The Effect of Perceived Economic Mobility and Socioeconomic Status on Variety Seeking

Journal of Consumer Research·2017·2 authors

154citations

Keeping the American Dream Alive: The Interactive Effect of Perceived Economic Mobility and Materialism on Impulsive Spending

Journal of Marketing Research·2016·2 authors

114citations

The Ant and the Grasshopper: Understanding Personal Saving Orientation of Consumers

Journal of Consumer Research·2016·4 authors·Open access

93citations

Perceived Economic Mobility: Measurement, Validity, and Implication For Consumer Wellbeing and Materialism

ACR North American Advances·2014·2 authors

8citations