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Sangwoo Shin · Study
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Sangwoo Shin
2 works
· latest 2012
· 1 institutions
cluster: provisional
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91
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Most cited in this library
Disentangling Preferences and Learning in Brand Choice Models
2012 · 78 citations
Disentangling preferences, inertia and learning in brand choice models
2008 · 13 citations
Works
2 shown
Disentangling Preferences and Learning in Brand Choice Models
Marketing Science
·
2012
·
3 authors
·
Open access
78
citations
Disentangling preferences, inertia and learning in brand choice models
UR Research (University of Rochester)
·
2008
·
1 author
·
thesis
·
Open access
13
citations