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Brooke M. Reavey · Study

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Brooke M. Reavey

3 works· latest 2021· 1 institutionscluster: provisionalORCID 0000-0002-0286-7236

h-index3

i103

Citations94

Works here3

18

21

Most cited in this library

The multidimensionality of anthropomorphism in advertising: the moderating roles of cognitive busyness and assertive language2018 · 58 citations
AN INTEGRATED MODEL OF DIGITAL MARKETING CURRICULUM DESIGN2021 · 26 citations
Updating the Marketing Research Course to Prepare the Marketing Generalist2021 · 10 citations

Works

3 shown

Updating the Marketing Research Course to Prepare the Marketing Generalist

Journal of Marketing Education·2021·3 authors

10citations

AN INTEGRATED MODEL OF DIGITAL MARKETING CURRICULUM DESIGN

Marketing Education Review·2021·4 authors

26citations

The multidimensionality of anthropomorphism in advertising: the moderating roles of cognitive busyness and assertive language

International Journal of Advertising·2018·4 authors

58citations