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Cindy Yoel Tanesia · Study

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Cindy Yoel Tanesia

1 works· latest 2021cluster: provisionalORCID 0009-0005-0223-6863

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BUILDING BRAND RESONANCE: OPTIMIZING SYMBOLIC BRAND REPUTATION AND CUSTOMERS’ EMOTIONAL VALUE2021 · 13 citations

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BUILDING BRAND RESONANCE: OPTIMIZING SYMBOLIC BRAND REPUTATION AND CUSTOMERS’ EMOTIONAL VALUE

ASEAN Marketing Journal·2021·4 authors·Open access

13citations