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Neha P. Mehta · Study

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Neha P. Mehta

8 works· latest 2024· 2 institutionscluster: provisionalORCID 0000-0003-3371-4643

h-index5

i105

Citations167

Works here8

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Most cited in this library

The Impact of Visual Merchandising on Impulse Buying Behavior of Consumer: A Case from Central Mall of Ahmedabad India2013 · 91 citations
Over-the-Top (OTT) Streaming Services: Studying Users’ Behaviour Through the UTAUT Model2022 · 24 citations
Impact of Visual Merchandising on Consumer Behavior: A Study of Furniture Outlets2014 · 21 citations
Payment Banks: Digital Revolution in Indian Banking System2020 · 12 citations
Positioning through visual merchandising: Can multi-brand outlets do it?2022 · 10 citations

Works

8 shown

Investigation of e-learning adoption in higher education based on the unified theory of acceptance and use of technology model

E-Learning and Digital Media·2024·3 authors

5citations

Over-the-Top (OTT) Streaming Services: Studying Users’ Behaviour Through the UTAUT Model

Management and Labour Studies·2022·2 authors

24citations

Positioning through visual merchandising: Can multi-brand outlets do it?

Asia Pacific Management Review·2022·2 authors·Open access

10citations

On the way of making alagrand.com a grand business!

Emerald Emerging Markets Case Studies·2020·2 authors

4citations

Payment Banks: Digital Revolution in Indian Banking System

International Journal of Management and Humanities·2020·2 authors·Open access

12citations

Grassroots Innovation and Bullet Santi: A Study of Farmer Needs in Ahmedabad Rural

SSRN Electronic Journal·2018·2 authors·preprint·Open access

0citations

Impact of Visual Merchandising on Consumer Behavior: A Study of Furniture Outlets

Universal Journal of Management·2014·2 authors·Open access

21citations

The Impact of Visual Merchandising on Impulse Buying Behavior of Consumer: A Case from Central Mall of Ahmedabad India

Universal Journal of Management·2013·2 authors·Open access

91citations