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Tracey A. Swartz · Study

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Tracey A. Swartz

2 works· latest 2017· 1 institutionscluster: provisional

h-index2

i102

Citations147

Works here2

17

Most cited in this library

Does it Pay to Recall your Product Early? An Empirical Investigation in the Automobile Industry2017 · 130 citations
The Differential Impact of New Product Development “Make/Buy” Choices on Immediate and Future Product Quality: Insights from the Automobile Industry2017 · 17 citations

Works

2 shown

The Differential Impact of New Product Development “Make/Buy” Choices on Immediate and Future Product Quality: Insights from the Automobile Industry

Journal of Marketing·2017·3 authors

17citations

Does it Pay to Recall your Product Early? An Empirical Investigation in the Automobile Industry

Journal of Marketing·2017·4 authors

130citations