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David H. Henard

14 works· latest 2017· 1 institutionscluster: provisional

h-index13

i1014

Citations5,715

Works here14

Most cited in this library

Customer Satisfaction: A Meta-Analysis of the Empirical Evidence2001 · 2,229 citations
Why Some New Products are More Successful than Others2001 · 1,470 citations
Customer Satisfaction: A Meta-Analysis of the Empirical Evidence2001 · 593 citations
Toward a better understanding of crowdfunding, openness and the consequences for innovation2017 · 312 citations
The effect of sales promotion on post-promotion brand preference: A meta-analysis2006 · 264 citations

Works

14 shown

Toward a better understanding of crowdfunding, openness and the consequences for innovation

Research Policy·2017·2 authors

312citations

How Crowdfunding Influences Innovation

Dialnet (Universidad de la Rioja)·2016·2 authors

79citations

All You Need is Love?

Journal of Advertising Research·2014·2 authors

13citations

When not to accentuate the positive: Re-examining valence effects in attribute framing

Organizational Behavior and Human Decision Processes·2014·2 authors

60citations

Resource Dedication and New Product Performance: A Resource‐Based View

Journal of Product Innovation Management·2012·2 authors

65citations

Brand personality appeal: conceptualization and empirical validation

Journal of the Academy of Marketing Science·2010·3 authors

238citations

Reputation for Product Innovation: Its Impact on Consumers

Journal of Product Innovation Management·2010·2 authors

222citations

Making Knowledge Workers More Creative

Research-Technology Management·2008·2 authors

48citations

R&D Knowledge Is Power

Research-Technology Management·2006·2 authors

56citations

The effect of sales promotion on post-promotion brand preference: A meta-analysis

Journal of Retailing·2006·3 authors·review

264citations

The Complementary Roles of Applied and Basic Research: A Knowledge‐Based Perspective*

Journal of Product Innovation Management·2005·2 authors

66citations

Why Some New Products are More Successful than Others

Journal of Marketing Research·2001·2 authors

1,470citations

Customer Satisfaction: A Meta-Analysis of the Empirical Evidence

Journal of the Academy of Marketing Science·2001·2 authors·review

2,229citations

Customer Satisfaction: A Meta-Analysis of the Empirical Evidence

Journal of the Academy of Marketing Science·2001·2 authors·review

593citations