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Aqsa Sajjad · Study
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Aqsa Sajjad
3 works
· latest 2025
· 2 institutions
cluster: provisional
ORCID 0009-0001-5197-6383
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Most cited in this library
Identifying the motivating factors to promote socially responsible consumption under circular economy: A perspective from norm activation theory
2023 · 76 citations
Unpacking the relationship between technological conflicts, dissatisfaction, and social media discontinuance intention: An integrated theoretical perspective
2023 · 20 citations
Digital transformation portrays a play or ploy for brands: exploring the impact of green gamification as a digital marketing strategy
2025 · 12 citations
Works
3 shown
Digital transformation portrays a play or ploy for brands: exploring the impact of green gamification as a digital marketing strategy
International Marketing Review
·
2025
·
4 authors
12
citations
Identifying the motivating factors to promote socially responsible consumption under circular economy: A perspective from norm activation theory
Journal of Retailing and Consumer Services
·
2023
·
5 authors
76
citations
Unpacking the relationship between technological conflicts, dissatisfaction, and social media discontinuance intention: An integrated theoretical perspective
Acta Psychologica
·
2023
·
5 authors
·
Open access
20
citations