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Martin L. Bell · Study

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Martin L. Bell

3 works· latest 1987· 1 institutionscluster: provisional

h-index3

i103

Citations266

Works here3

71

72

87

Most cited in this library

The Faltering Marketing Concept1971 · 200 citations
Marketing: Concepts and Strategy1972 · 56 citations
Managerial Marketing: Strategy and Cases1987 · 10 citations

Works

3 shown

Managerial Marketing: Strategy and Cases

·1987·2 authors·book

10citations

Marketing: Concepts and Strategy

Journal of Marketing·1972·2 authors·other

56citations

The Faltering Marketing Concept

Journal of Marketing·1971·2 authors

200citations