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Itzhak Mashiah · Study

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Itzhak Mashiah

4 works· latest 2025· 2 institutionscluster: provisionalORCID 0000-0003-4533-0735

h-index4

i102

Citations50

Works here4

21

24

25

Most cited in this library

“Come and join us”: How tech brands use source, message, and target audience strategies to attract employees2021 · 21 citations
The relationship between public-relations and journalists in WhatsApp technology2021 · 13 citations
Israeli tech entrepreneurship: glorification of business exits in the media2024 · 9 citations
The paradox of technology acceptance: ethics and strategic implications of artificial intelligence in public relations2025 · 7 citations

Works

4 shown

The paradox of technology acceptance: ethics and strategic implications of artificial intelligence in public relations

Journal of Communication Management·2025·2 authors

7citations

Israeli tech entrepreneurship: glorification of business exits in the media

Israel Affairs·2024·1 author

9citations

The relationship between public-relations and journalists in WhatsApp technology

Public Relations Review·2021·1 author

13citations

“Come and join us”: How tech brands use source, message, and target audience strategies to attract employees

The Journal of High Technology Management Research·2021·1 author

21citations