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Louise W. Smith · Study
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Author
Louise W. Smith
4 works
· latest 2004
· 1 institutions
cluster: provisional
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167
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Most cited in this library
The Reality-Based Learning Method: A Simple Method for Keeping Teaching Activities Relevant and Effective
2004 · 116 citations
The impact of a shift in organizational role on ethical perceptions: A comparative study
1996 · 30 citations
THE CHALLENGES OF PROFESSIONAL SERVICES MARKETING
1985 · 11 citations
Teaching Marketing Ethics: A Personal Approach
1989 · 10 citations
Works
4 shown
The Reality-Based Learning Method: A Simple Method for Keeping Teaching Activities Relevant and Effective
Journal of Marketing Education
·
2004
·
2 authors
116
citations
The impact of a shift in organizational role on ethical perceptions: A comparative study
Journal of Business Ethics
·
1996
·
3 authors
30
citations
Teaching Marketing Ethics: A Personal Approach
Journal of Marketing Education
·
1989
·
2 authors
10
citations
THE CHALLENGES OF PROFESSIONAL SERVICES MARKETING
Journal of Consumer Marketing
·
1985
·
3 authors
11
citations