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Preeti Tak · Study

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Preeti Tak

7 works· latest 2023· 1 institutionscluster: provisionalORCID 0000-0002-3953-4443

h-index7

i106

Citations606

Works here7

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Most cited in this library

Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse2023 · 230 citations
Using UTAUT 2 model to predict mobile app based shopping: evidences from India2017 · 228 citations
Examining Travel Mobile App Attributes and Its Impact on Consumer Engagement: An Application of S-O-R Framework2021 · 80 citations
Understanding Continuance Intention to Play Online Games: The Roles of Hedonic Value, Utilitarian Value and Perceived Risk2020 · 37 citations
Consumer Attitude Towards Luxury Brands: An Empirical Study2016 · 12 citations

Works

7 shown

Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse

Information Systems Frontiers·2023·36 authors·Open access

230citations

Examining Travel Mobile App Attributes and Its Impact on Consumer Engagement: An Application of S-O-R Framework

Journal of Internet Commerce·2021·2 authors

80citations

Antecedents of Luxury Brand Consumption: An Emerging Market Context

Asian Journal of Business Research·2020·1 author·Open access

10citations

Understanding Continuance Intention to Play Online Games: The Roles of Hedonic Value, Utilitarian Value and Perceived Risk

Journal of Internet Commerce·2020·3 authors

37citations

Social Comparison of Luxury Fashion Brands: Impact of Ostentation and Media Habits

SSRN Electronic Journal·2018·3 authors·preprint·Open access

9citations

Using UTAUT 2 model to predict mobile app based shopping: evidences from India

Journal of Indian Business Research·2017·2 authors

228citations

Consumer Attitude Towards Luxury Brands: An Empirical Study

SSRN Electronic Journal·2016·2 authors·preprint·Open access

12citations