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Teresa M. Pavia · Study

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Teresa M. Pavia

7 works· latest 2014· 1 institutionscluster: provisional

h-index7

i106

Citations541

Works here7

90

91

93

04

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14

Most cited in this library

The Reflexive Relationship between Consumer Behavior and Adaptive Coping2004 · 157 citations
The Winning Number: Consumer Perceptions of Alpha-Numeric Brand Names1993 · 103 citations
Vulnerability and Physical, Cognitive, and Behavioral Impairment2014 · 91 citations
The Early Stages of New Product Development in Entrepreneurial High‐Tech Firms1991 · 76 citations
When the Family System Includes Disability: Adaptation in the Marketplace, Roles and Identity2006 · 71 citations

Works

7 shown

Vulnerability and Physical, Cognitive, and Behavioral Impairment

Journal of Macromarketing·2014·2 authors

91citations

When the Family System Includes Disability: Adaptation in the Marketplace, Roles and Identity

Journal of Marketing Management·2006·2 authors

71citations

Educating practitioners to value new marketing knowledge

Marketing Intelligence & Planning·2006·1 author

7citations

The Reflexive Relationship between Consumer Behavior and Adaptive Coping

Journal of Consumer Research·2004·2 authors

157citations

The Winning Number: Consumer Perceptions of Alpha-Numeric Brand Names

Journal of Marketing·1993·2 authors

103citations

The Early Stages of New Product Development in Entrepreneurial High‐Tech Firms

Journal of Product Innovation Management·1991·1 author

76citations

Product Growth Strategies in Young High‐Technology Firms

Journal of Product Innovation Management·1990·1 author

36citations