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Cassandra C. Elrod · Study

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Cassandra C. Elrod

9 works· latest 2022· 1 institutionscluster: provisionalORCID 0000-0003-4573-4385

h-index9

i109

Citations375

Works here9

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Most cited in this library

A comparative analysis of integrating lean concepts into supply chain management in manufacturing and service industries2011 · 137 citations
A Review of Performance Metrics for Supply Chain Management2013 · 73 citations
Incorporating lean concepts into supply chain management2010 · 65 citations
The use of continuous improvement techniques: A survey-based study of current practices1970 · 28 citations
Analyzing Customer Requirements for the American Society of Engineering Management Using Quality Function Deployment2012 · 18 citations

Works

9 shown

The impact of perceived manipulation, motives, and ethicality in cause-related marketing: a CRM+ model

The Journal of Marketing Theory and Practice·2022·4 authors

18citations

The Domino Effect: How Inadequate Intellectual Property Rights in the Fashion Industry Affect Global Sustainability

Indiana Journal of Global Legal Studies·2017·1 author·Open access

15citations

Empirical Study Utilizing QFD to Develop an International Marketing Strategy

Sustainability·2015·2 authors·Open access

10citations

A Review of Performance Metrics for Supply Chain Management

Engineering Management Journal·2013·3 authors

73citations

Analyzing Customer Requirements for the American Society of Engineering Management Using Quality Function Deployment

Engineering Management Journal·2012·3 authors

18citations

Comparative Analysis of Quality Function Deployment Methodologies: A Case Study Analysis

Quality Management Journal·2012·3 authors

11citations

A comparative analysis of integrating lean concepts into supply chain management in manufacturing and service industries

International Journal of Lean Six Sigma·2011·2 authors

137citations

Incorporating lean concepts into supply chain management

International Journal of Six Sigma and Competitive Advantage·2010·2 authors

65citations

The use of continuous improvement techniques: A survey-based study of current practices

International Journal of Engineering Science and Technology·1970·3 authors·Open access

28citations