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Glen Riecken · Study

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Glen Riecken

5 works· latest 1994· 2 institutionscluster: provisional

h-index5

i105

Citations243

Works here5

81

83

90

94

Most cited in this library

Importance‐Performance Analysis:1994 · 107 citations
Intermarket Shopping Behavior and the Small Community: Problems and Prospects of a Widespread Phenomenon1983 · 63 citations
Children's General, Product and Brand-Specific Attitudes Towards Television Commercials1990 · 28 citations
Heavy, medium, light shoppers and nonshoppers of a used merchandise outlet1981 · 27 citations
Measuring Children's Attitudes Toward Television Commercials: Extension and Replication1981 · 18 citations

Works

5 shown

Importance‐Performance Analysis:

International Journal of Retail & Distribution Management·1994·3 authors

107citations

Children's General, Product and Brand-Specific Attitudes Towards Television Commercials

International Journal of Advertising·1990·2 authors

28citations

Intermarket Shopping Behavior and the Small Community: Problems and Prospects of a Widespread Phenomenon

Journal of the Academy of Marketing Science·1983·3 authors

63citations

Heavy, medium, light shoppers and nonshoppers of a used merchandise outlet

Journal of Business Research·1981·2 authors

27citations

Measuring Children's Attitudes Toward Television Commercials: Extension and Replication

Journal of Consumer Research·1981·2 authors

18citations