S
Study
Academic Library
Search
Dashboard
Shelves
Open access
My library
Review
Byung Joo Jeon · Study
Home
/
Author
Byung Joo Jeon
4 works
· latest 2011
· 2 institutions
cluster: provisional
Works
4 shown
Effective employment brand equity through sustainable competitive advantage, marketing strategy, and corporate image
Journal of Business Research
·
2011
·
5 authors
51
citations
Effective employment brand equity through sustainable competitive advantage, marketing strategy, and corporate image
Journal of Business Research
·
2011
·
5 authors
85
citations
Examining the Relationships among Attitude toward Luxury Brands, Customer Equity, and Customer Lifetime Value in a Korean Context
Journal of Global Academy of Marketing Science
·
2010
·
7 authors
17
citations
服装商品的品牌资产和购买意图: 亚洲和欧洲的文化比较研究
Journal of Global Academy of Marketing Science
·
2008
·
20 authors
·
Open access
22
citations