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Nicolae Al. Pop · Study

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Nicolae Al. Pop

6 works· latest 2022· 1 institutionscluster: provisionalORCID 0000-0003-4565-4879

h-index6

i105

Citations122

Works here6

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Most cited in this library

Determinants of Student Loyalty in Higher Education: A Structural Equation Approach for the Bucharest University of Economic Studies, Romania2022 · 37 citations
A New Challenge for Contemporary Marketing - Neuromarketing2012 · 23 citations
Ethics of the Garment Retail within the Context of Globalization and Sustainable Development2016 · 23 citations
Innovation in Do-It-Yourself Retail: an Empirical Study on Generation X among Professional Craftsmen and Consumers2017 · 15 citations
A customer-oriented perspective on retail brand equity in the fashion industry2014 · 15 citations

Works

6 shown

Determinants of Student Loyalty in Higher Education: A Structural Equation Approach for the Bucharest University of Economic Studies, Romania

International Journal of Environmental Research and Public Health·2022·4 authors·Open access

37citations

Innovation in Do-It-Yourself Retail: an Empirical Study on Generation X among Professional Craftsmen and Consumers

Economics & Sociology·2017·3 authors·Open access

15citations

Ethical Considerations regarding Stakeholders in Neuromarketing Research. Empirical Insights from NMSBA Corporate Members, TAAN Advertising Agencies and Romanian Companies

Springer eBooks·2016·3 authors·chapter

9citations

Ethics of the Garment Retail within the Context of Globalization and Sustainable Development

SSRN Electronic Journal·2016·3 authors·preprint·Open access

23citations

A customer-oriented perspective on retail brand equity in the fashion industry

SSRN Electronic Journal·2014·3 authors·preprint·Open access

15citations

A New Challenge for Contemporary Marketing - Neuromarketing

RePEc: Research Papers in Economics·2012·2 authors

23citations