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Cathy Yi Chen · Study
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Author
Cathy Yi Chen
6 works
· latest 2014
· 1 institutions
cluster: provisional
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Citations
341
Works here
6
02
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Most cited in this library
Nation Equity: Incidental Emotions in Country-of-Origin Effects
2006 · 145 citations
The Effects of Country-Related Affect on Product Evaluations
2014 · 106 citations
Who I am and how I think: The impact of self‐construal on the roles of internal and external reference prices in price evaluations
2009 · 36 citations
Nation Equity: Integrating the Multiple Dimensions of Country of Origin Effects
2013 · 29 citations
Nation Equity: Country-of-Origin Effects and Globalization
2009 · 23 citations
Works
6 shown
The Effects of Country-Related Affect on Product Evaluations
Journal of Consumer Research
·
2014
·
3 authors
106
citations
Nation Equity: Integrating the Multiple Dimensions of Country of Origin Effects
Review of marketing research
·
2013
·
3 authors
·
chapter
29
citations
Who I am and how I think: The impact of self‐construal on the roles of internal and external reference prices in price evaluations
Journal of Consumer Psychology
·
2009
·
1 author
36
citations
Nation Equity: Country-of-Origin Effects and Globalization
SAGE Publications Ltd eBooks
·
2009
·
2 authors
·
chapter
·
Open access
23
citations
Nation Equity: Incidental Emotions in Country-of-Origin Effects
Journal of Consumer Research
·
2006
·
2 authors
·
Open access
145
citations
A Dynamic Choice Process: How Choices Generate Biased Memory That Influences Future Choices
Singapore Management University Institutional Knowledge (InK) (Singapore Management University)
·
2002
·
2 authors
·
Open access
2
citations