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Mike T. Bendixen · Study

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Mike T. Bendixen

9 works· latest 2013· 2 institutionscluster: provisional

h-index8

i108

Citations971

Works here9

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Most cited in this library

Brand equity in the business-to-business market2003 · 416 citations
Advertising Effects and Effectiveness1993 · 198 citations
The Management Implications of Ethnicity in South Africa2000 · 120 citations
Communicating brand personality: are the web sites doing the talking for food SMEs?2007 · 88 citations
Building flexibility into multi-national human resource strategy: a study of four South African multi-national enterprises2007 · 48 citations

Works

9 shown

Expatriate motivation in religious and humanitarian non‐profit‐organizations

Journal of Global Mobility The Home of Expatriate Management Research·2013·4 authors

40citations

The Role of Organizational Template in Radical Change

NSUWorks (Nova Southeastern University)·2009·3 authors

6citations

Impact of branding and product augmentation on decision making in the B2B market

South African Journal of Business Management·2009·4 authors·Open access

28citations

Communicating brand personality: are the web sites doing the talking for food SMEs?

Qualitative Market Research An International Journal·2007·4 authors

88citations

Building flexibility into multi-national human resource strategy: a study of four South African multi-national enterprises

The International Journal of Human Resource Management·2007·3 authors

48citations

Brand equity in the business-to-business market

Industrial Marketing Management·2003·3 authors

416citations

The Management Implications of Ethnicity in South Africa

Journal of International Business Studies·2000·2 authors

120citations

Cross-Cultural Management Philosophies

Journal of Business Research·1998·2 authors

27citations

Advertising Effects and Effectiveness

European Journal of Marketing·1993·1 author

198citations