Ana Mengual Recuerda

Most cited in this library

• Neuromanagement: the scientific approach to contemporary management2020 · 49 citations
• Footwear consumer behavior: The influence of stimuli on emotions and decision making2023 · 44 citations
• Neuromarketing Applied to Educational Toy Packaging2020 · 36 citations
• A Reference Model of Reverse Logistics Process for Improving Sustainability in the Supply Chain2021 · 30 citations
• Analysis of the influence of emotions on the decision-making of entrepreneurs using neurotechnologies2024 · 14 citations