S
Zodix
Study
Academic Library
Search
Shelves
Open access
Sign in
Search or jump to…
⌘K
Victoria K. James · Study
Home
/
Author
Victoria K. James
11 works
· latest 2011
· 2 institutions
cluster: provisional
ORCID 0000-0002-4496-4464
Follow
Suggest an ORCID correction
h-index
11
i10
11
Citations
435
Works here
11
01
03
06
07
08
09
10
11
Most cited in this library
Consumer-based brand equity and brand performance
2008 · 107 citations
The behavioral ecology of brand choice: How and what do consumers maximize?
2003 · 92 citations
The Behavioral Economics of Brand Choice
2007 · 50 citations
The Behavioral Basis of Consumer Choice: A Preliminary Analysis
2001 · 50 citations
Individual differences in price responsiveness within and across food brands
2008 · 30 citations
Works
11 shown
Consumer behaviour analysis and the behavioural perspective model.
Durham Research Online (Durham University)
·
2011
·
4 authors
·
Open access
29
citations
Product Substitutability and the Matching Law
The Psychological Record
·
2010
·
4 authors
·
Open access
20
citations
A socio-cultural approach to exploring consumer boycott intelligence: A commentary essay
Journal of Business Research
·
2009
·
1 author
·
Open access
13
citations
Individual differences in price responsiveness within and across food brands
Service Industries Journal
·
2008
·
3 authors
·
Open access
30
citations
Consumer-based brand equity and brand performance
Service Industries Journal
·
2008
·
6 authors
·
Open access
107
citations
The Behavioral Economics of Brand Choice
Palgrave Macmillan UK eBooks
·
2007
·
4 authors
·
book
·
Open access
50
citations
Deviations from Matching in Consumer Choice
Palgrave Macmillan UK eBooks
·
2007
·
5 authors
·
chapter
16
citations
Deviations from Matching in Consumer Choice
European Journal of Behavior Analysis
·
2006
·
5 authors
·
Open access
17
citations
Consumer behavior analysis: the case of brand choice
Revista Psicologia Organizações e Trabalho
·
2006
·
4 authors
·
Open access
11
citations
The behavioral ecology of brand choice: How and what do consumers maximize?
Psychology and Marketing
·
2003
·
2 authors
·
Open access
92
citations
The Behavioral Basis of Consumer Choice: A Preliminary Analysis
European Journal of Behavior Analysis
·
2001
·
2 authors
·
Open access
50
citations