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Pauline M. Sullivan · Study
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Author
Pauline M. Sullivan
15 works
· latest 2023
· 6 institutions
cluster: provisional
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14
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14
Citations
1,350
Works here
15
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Most cited in this library
Cause‐related marketing: how generation Y responds
2003 · 300 citations
Emotional branding speaks to consumers’ heart: the case of fashion brands
2019 · 230 citations
Looking at Gen Y shopping preferences and intentions: exploring the role of experience and apparel involvement
2008 · 203 citations
Consumer perceptions of corporate social responsibility in town shopping centres and their influence on shopping evaluations
2005 · 105 citations
How does visual merchandising in fashion retail stores affect consumers’ brand attitude and purchase intention?
2014 · 96 citations
Works
15 shown
Adopting retail technology in crises: integrating TAM and prospect theory perspectives
International Journal of Retail & Distribution Management
·
2023
·
4 authors
23
citations
Emotional branding speaks to consumers’ heart: the case of fashion brands
Fashion and Textiles
·
2019
·
2 authors
·
Open access
230
citations
Clothing Retail Channel Use and Digital Behavior: Generation and Gender Differences
Journal of Business Theory and Practice
·
2016
·
2 authors
·
Open access
19
citations
How does visual merchandising in fashion retail stores affect consumers’ brand attitude and purchase intention?
The International Review of Retail Distribution and Consumer Research
·
2014
·
3 authors
96
citations
Fashion involvement and experiential value: Gen Y retail apparel patronage
The International Review of Retail Distribution and Consumer Research
·
2012
·
3 authors
44
citations
Mexican national cross-border shopping: Exploration of retail tourism
Journal of Retailing and Consumer Services
·
2012
·
4 authors
50
citations
Robertson's model: a framework for exploration of World War II conservation consumption policy influence on fashion in the US
International Journal of Consumer Studies
·
2011
·
3 authors
4
citations
Market segmentation with respect to university students' clothing benefits sought
International Journal of Retail & Distribution Management
·
2009
·
2 authors
95
citations
Looking at Gen Y shopping preferences and intentions: exploring the role of experience and apparel involvement
International Journal of Consumer Studies
·
2008
·
1 author
203
citations
Consumer perceptions of corporate social responsibility in town shopping centres and their influence on shopping evaluations
Journal of Retailing and Consumer Services
·
2005
·
3 authors
105
citations
Cause‐related marketing: how generation Y responds
International Journal of Retail & Distribution Management
·
2003
·
4 authors
300
citations
Rural shoppers: who gets their apparel dollars?
Journal of Fashion Marketing and Management
·
2002
·
4 authors
17
citations
Quick Response Adoption in the Apparel Manufacturing Industry: competitive advantage of innovation
Research Explorer (The University of Manchester)
·
1999
·
2 authors
68
citations
Store patronage and lifestyle factors: implications for rural grocery retailers
International Journal of Retail & Distribution Management
·
1997
·
2 authors
50
citations
INFORMATION SOURCES AND MOTIVATIONAL ATTRIBUTES OF CANADIAN CROSS‐BORDER SHOPPERS: A PILOT STUDY
International Journal of Commerce and Management
·
1997
·
2 authors
46
citations