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Bruce R. Klemz · Study

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Bruce R. Klemz

10 works· latest 2006· 2 institutionscluster: provisional

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Citations671

Works here10

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Most cited in this library

Enhancing Learning Outcomes: The Effects of Instructional Technology, Learning Styles, Instructional Methods, and Student Behavior2003 · 237 citations
Internet Pricing, Price Satisfaction, and Customer Satisfaction2003 · 122 citations
Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study2003 · 90 citations
Emerging markets in black South African townships2006 · 49 citations
Optimal new product positioning: A genetic algorithm approach2003 · 49 citations

Works

10 shown

Emerging markets in black South African townships

European Journal of Marketing·2006·3 authors

49citations

The impact of the information search variables, time pressure and involvement, on buying behaviour in a three-dimensional hypermedia computer-mediated environment

South African Journal of Business Management·2005·4 authors·Open access

12citations

Internet Pricing, Price Satisfaction, and Customer Satisfaction

International Journal of Electronic Commerce·2003·3 authors

122citations

Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study

Journal of Services Marketing·2003·3 authors

90citations

Dueling or the battle royale? The impact of task complexity on the evaluation of entry threat

Psychology and Marketing·2003·2 authors

28citations

Enhancing Learning Outcomes: The Effects of Instructional Technology, Learning Styles, Instructional Methods, and Student Behavior

Journal of Marketing Education·2003·1 author

237citations

Optimal new product positioning: A genetic algorithm approach

European Journal of Operational Research·2003·2 authors

49citations

Environmental and emotional influences on willingness‐to‐buy in small and large retailers

European Journal of Marketing·2001·2 authors

47citations

Using genetic algorithms to assess the impact of pricing activity timing

Omega·1999·1 author

15citations

Using neural networks to identify competitive market structures from aggregate market response data

Omega·1998·2 authors

22citations