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I. Fredrick Trawick · Study
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Author
I. Fredrick Trawick
8 works
· latest 2013
· 2 institutions
cluster: provisional
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8
Citations
1,027
Works here
8
81
85
88
91
13
Most cited in this library
Disconfirmation of expectations and satisfaction with a retail service.
1981 · 445 citations
How industrial salespeople gain customer trust
1985 · 402 citations
A model of industrial satisfaction/complaining behavior
1981 · 47 citations
Influence of Buyer Ethics and Salesperson Behavior on Intention to Choose a Supplier
1991 · 34 citations
Industrial Buyer Evaluation of the Ethics of Salesperson Gift Giving; Value of the Gift and Customer vs. Prospect Status
2013 · 32 citations
Works
8 shown
Industrial Buyer Evaluation of the Ethics of Salesperson Gift Giving; Value of the Gift and Customer vs. Prospect Status
Journal of Personal Selling and Sales Management
·
2013
·
3 authors
32
citations
Influence of Buyer Ethics and Salesperson Behavior on Intention to Choose a Supplier
Journal of the Academy of Marketing Science
·
1991
·
4 authors
34
citations
Back-door selling: Violation of cultural versus professional ethics by salespeople and purchaser choice of the supplier
Journal of Business Research
·
1988
·
3 authors
19
citations
HOW SALESPEOPLE ERR WITH PURCHASERS: OVERSTEPPING ETHICAL BOUNDS
Journal of Business and Industrial Marketing
·
1988
·
2 authors
17
citations
How industrial salespeople gain customer trust
Industrial Marketing Management
·
1985
·
3 authors
402
citations
Effect of Participation in Marketing Research on Consumer Attitudes toward Research and Satisfaction with a Service
Journal of Marketing Research
·
1981
·
3 authors
31
citations
A model of industrial satisfaction/complaining behavior
Industrial Marketing Management
·
1981
·
2 authors
47
citations
Disconfirmation of expectations and satisfaction with a retail service.
Journal of Retailing
·
1981
·
2 authors
445
citations